Let's develop our community: a new format coming soon

Seaver is a project that wants to grow: for us, it is important to talk about what we want to achieve, even if we are still in the prototype phase. We wish to reach people interested in technological innovations dedicated to sports, and specifically to equestrian sports, and would like to promote our products in the name of better horse care.

With the aim of reaching horse enthusiast, we launched our Ambassador Program about three weeks ago. The response has been amazing so far! With very little marketing, we have received more than 80 applications for the program; figure that increases every day.

Some numbers: 40% of Ambassadors are from French-speaking countries, while the rest is Anglophone. The average age is 22, and the vast majority is female. Countries that are most represented are France, USA, and Australia.

The goal of our Ambassador Program is not just to gather people who actively support our project and would like to see our product become a reality. Our real aim is to find testers and ‘’allies’’ who will help us improve our product once it is out. We also would love for our brand to contribute to bringing like-minded people together; people who would like to meet and gather during international and national events in the name of a more scientific approach to horse training.

Now that numbers are rising, the next step is to create and maintain a personal relation with each ambassador; to get to know them better. We are therefore currently planning the best way to achieve this, and will introduce a new section in our communication channels in that effect; called “A day with an ambassador”. In this way, we will present those who support us and hope that bonds will created within the Seaver community.

The Seaver team